Robert Watson is a certified hypnotherapist with the ABH and the NGH, and has worked with affirmations and subliminal messages for over ten years. Visit his Subliminal Messages [http://subliminal.green-machine.info] website for more information about using affirmations and subliminal messages to help you lose weight, quit smoking, have a more positive outlook and more.
Automotive Advertising Agencies And Technology Vendors Consolidate Along With The Auto Industry
The consolidation of the auto industry has forced automotive advertising agencies to take on new areas of responsibility that include integrating sales processes on the virtual showrooms being built on the Internet Super Highway with real world brick and mortar facilities. The internet has sparked new vendor applications and technologies that have forever changed the role of automotive advertising agencies who are challenged to match the message on the street with the message on both the real and virtual showroom floor. Technology has always determined the media used to deliver a targeted marketing message with human nature shaping the messages and methods to deliver it. The Internet and the impact that online social media is having on the shopping and buying habits of consumers is being reflected in the emerging technologies and applications focused on providing efficiencies and short term R.O.I. analytics for advertisers.
It is no longer enough for automotive advertising agencies to simply drive customers to their auto dealer client’s websites and/or showrooms. Until and unless their efforts can be sourced to specific vehicle sales and/or repair orders they have not earned their agency fees. Fortunately, new vendor applications have been developed to handle the warp speeds that customers are travelling on the Internet Super Highway. These integrated solutions are being consolidated into comprehensive platforms built on best in class applications that follow customers all the way to the showroom floor and/or the service drive — and beyond with after sales follow up to improve customer satisfaction and retention.
Technology vendors that provide specialized applications for the auto industry have been consolidating their products and services to improve selling processes by linking new and pre-owned vehicle sales with fixed operations. Efficiencies in processing customer contacts through integrated ILM and CRM systems tied to in store desking applications and DMS platforms allow automotive advertising agencies to manage and monitor customer contacts with a verifiable R.O.I.. This kind of R.O.I. analysis was not possible when sales and service functions were handled by individual vendor solutions that did not communicate efficiently with each other.
The consolidation in the automotive advertising technology sector has been evidenced by the increased market penetration by extensive product suites such as those offered by the ever expanding group of individual vendors that comprise Dominion. The recent acquisitions of Kelley Blue Book and vAuto by Auto Trader represent a recent consolidation of best in class vendor solutions to expand their iconic marketing platform. These complimentary products and services further differentiate Auto Trader from the competition and provide a more comprehensive product suite for the auto dealers that they serve. Similarly, individual vendors have extended their product suites to include applications that compliment their initial offerings such as the expanded marketing services being offered by Higher Gear to extend their CRM application and state of the art mobile applications recently added to eCarlist to compliment their inventory management/marketing platform.
These examples of best in class products and services offered by auto industry focused vendors integrated into platform solutions link vehicles sales and fixed operations to improve efficiencies and provide more comprehensive R.O.I. analytics. Auto dealers and automotive advertising agencies that have survived the consolidation in the retail auto industry have turned to these technology providers to leverage their limited resources.
The future for auto dealers and automotive advertising agencies clinging to old school business practices without embracing the internet, social media and technologies to maximize the efficiencies that they represent is bleak. Similarly, vendors serving the auto industry must expand their products and services beyond their initial core products to provide complimentary and integrated solutions or they will swept aside by platform solutions that address their auto dealer clients needs in a more comprehensive manner.
Automotive Advertising Agencies And Technology Vendors Consolidate Along With The Auto Industry
Philip Zelinger is a former auto dealer principal with an earned reputation as a nationally recognized automotive advertising expert specializing in the technology sector. His philosophy that a rising tide floats all boats motivates him to listen and learn so he can presume to teach. To that end, Philip shares best practices on the respected automotive advertising resource networking portal — http://AdAgencyOnline.Net — as well as the blog talk radio station featured on the site — WAAOL, All Automotive Advertising News All The Time — http://blogtalkradio.com/adagencyonline.
For a complimentary consultation on your automotive advertising needs, or to share your wisdom and insights with the online automotive advertising community hosted by Ad Agency Online, L.L.C.. vist the portal and contact Philip Zelinger directly. To quote Philip, “Help is only a click away because — after all, what are friends for!”
Contents About : Automotive Advertising Agencies And Technology Vendors Consolidate Along With The Auto Industry
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You know that daily affirmations and visualizations are important to your success. Every successful person will tell you keeping their goals in mind, and believing they can achieve them was and is central to their success. But lets face it, it’s sometimes hard to carve out the time for affirmation and visualization. This time needs to be powerful, filled with emotion, and it can’t be rushed. How can you make that happen?
The answer is more obvious than you think. Take advantage of the awesome power of technology and create your own affirmation movie. This combines affirmation and visualization into a powerful little package. Add inspiring music to your own affirmations and pictures to create an emotional experience you can view every day.
I created my movie with a little software package called Mind Movies. I recommend it highly. I’ll walk through the process of creating an affirmation movie here – if you’re interested in more step-by-step instructions and all the software you need, be sure to check out Mind Movies.
The first thing you need is your affirmations. I put together around 20-25 affirmations for myself. You think of your goals, what you want in life. Where do you want to be in one year? In five years? How about in ten or twenty years? Go through and form some affirmation statements that represent your hopes and dreams. “5 bedroom, 4 bathroom home on 10 acres” for instance. Or “Waterfront Home.” Other ideas are your dream automobile, a happy marriage, your family, the clothing you’d like to be wearing, your friends, how much money you’re making, etc. Choose shorter statements – these work best for a short affirmation movie.
Also make sure you write in the present tense. Always write your affirmation as if you were already living it. You want to use these affirmations to program your subconscious to believe that you affirmations are true right now. Then your subconscious acts appropriately to give you the plans to achieve the reality it believes you’re living.
There is another type of affirmation you want to add too. This doesn’t involve material, tangible things. It’s more along the lines of character traits. Here are some examples: I am happy, I am joyful, I am abundant, and I am wealthy. These are things you may desire for yourself, and fit well with affirmations.
The next component of success is visualization. You need to visualize all your affirmations in detail. This is what helps convince your subconscious that this is your reality. Your affirmation movie can help trigger this visualization. Pick out pictures that represent each of your affirmations – one to three pictures per affirmation.
You’ll put your affirmations into a slide show with your pictures. Then you hit “play” and watch as your affirmations and visualizations play across your screen in full color.
You know that emotion is also very important to success. You must have emotion when you say your affirmations and play over your visualizations. If you have no emotions connected with what you’re telling your subconscious, it just won’t pay attention to it. Emotion is what imprints us.
You’ll probably feel excitement watching your affirmation movie even without music, but choosing uplifting, upbeat music can bring your emotions out even more powerfully.
Once you view your movie with sound, you’ll see the true power of an affirmation movie. Watch it first thing in the morning to help wake yourself up and prepare for the challenges of the coming day. You’ll find the affirmations in your movie coming true faster than you could have believed.
Early Days Along the Road to Recovery From Active Addiction
There are a lot of ways that people can find their way into a 12 step facilitation/Minnesota Model, Primary Care addiction treatment centre.
Some addicted patients just know that whatever benefits they used to get from using alcohol and other drugs just don’t seem to work anymore and they have reached the end of that path. For others there may have been intervention or help from family, friends or a concerned employer, life may have got a little too hectic and they have accepted some help gratefully. Yet others may feel they have been “dragged kicking and screaming” into a facility, some times it may even seem like all of the above simultaneously.
Whether the addicted individual is a mother, father, brother, son or daughter, perhaps even an alcoholic colleague or addicted employee, however the individual has found themselves in an addiction treatment centre, the similarities informing their thinking and their attitudes are often remarkably similar. Often when addicted or alcoholic people are admitted to twelve step Minnesota Model treatment centre’s they struggle with powerful feelings of ambivalence and conflict around their addiction to alcohol and / or other drugs and whether they feel and think they need to find some kind of recovery. Even if the patient believes that they need to recover from active addiction, they’re often at a complete loss as to how and under what specific means they can recover!
Even addicted or alcoholic people that have taken a conscious step towards change struggle to make this transition without experiencing powerful feelings of denial and confusion.
There is no doubt that a residential, 12 step facilitation or Minnesota model, Primary Care treatment facility is the first choice option on the road to recovery. The addiction treatment facility is above all a safe environment and will provide a space for a controlled, supervised detox process prior to commencement of addiction rehab.
The start of the rehabilitation process for the alcoholic or addict can also herald the start of a new journey for family, friends and others close to them. This is a hopeful but challenging time and there are a few suggested Do’s and Don’ts recognised by most treatment centres.
In the better addiction treatment centre’s there will certainly be some kind of Family Programme available. Addiction, whether it be to drugs or alcohol, gambling, sex or food has for decades been recognised as a family illness. Therefore we strongly encourage and support families of our addicted patients in attending the family groups, lectures and counselling that will be available to them at one of our specialised addiction treatment centres. This Family Programme will be of enormous help in understanding the disease of addiction and of how to cope with its aftermath. Do get involved with an open mind.
Participation in these groups should also provide guidance and reassurance around creating healthy boundaries to begin defining the new relationships that will be created through recovery from alcoholism or addiction. Healthy boundaries are crucial for all parties involved including the addict or alcoholic. Hopefully through attendance at the addiction centre’s Family Programme you’ll learn how to adopt a stance in relation to the addicted person that can be most useful.
It may seem easier to revert to old, well established, patterns of pre-treatment days. With the help of Family Groups and healthy boundaries, friends, loved ones and employers can encourage the addict/alcoholic to fully participate in the recovery process and by doing so it is to be hoped the addict/alcoholic will derive the benefits from completing the full Primary Care Programme. Do support the continuation and completion of treatment stages.
Family, friends, loved ones and employers can also provide positive encouragement to the addict/alcoholic for the next step in their treatment journey. If the option for any form of secondary treatment is available and the clinical team deems it in the best interests of the addicted patient to continue their care at a recognised secondary care facility and the funds are available, the more support the better.
There is, for severe addictions, a direct link between the length of treatment and the patient’s ability to remain abstinent after treatment.
In cases where secondary treatment is not an option the addict would have been introduced to one of the twelve step fellowships whilst in treatment. The mutual help found within these groups is indispensable to successful recovery and it is not just those suffering from addictions to alcohol, drugs, food, sex and gambling that can find this sort of help. There are twelve step fellowships such as Al-Anon, for families & friends of alcoholics, Nar-Anon for those of drug addicts, Gam-Anon for family and friends of gamblers etc. The experience of sharing and understanding both the twelve steps and the recovery journey’s of others is described by those who are on the path as unparalleled.
Recovering people in the fellowships of AA, NA, GA, SLA, and OA are encouraged to ask for help from others on the same recovery path. This asking for help serves a number of useful purposes;
• Addicted people, alcoholics, sex addicts, people with eating disorders and gambling problems are unlikely to recover without help, and awareness of this is paramount in early recovery. For just as long as an addicted person thinks they can ‘handle’ their problem on their own, just that long will they be struggling and experience continued defeat.
It is only through recognising their powerlessness and surrendering to it that addicted people can begin to find some recovery. The addicted person’s act of asking for help further serves to reconfirm their awareness that they can’t do addiction recovery alone, this is absolutely critical in 12 step fellowship terms.
• There’s a commonly heard pearl of wisdom around the hallowed halls of 12 step meetings. The definition of alcoholism goes something like this, that the alcohol is in the bottle and the ‘ism’ is in the alcoholic. The ‘ism’ stands for ‘incredibly short memory’!
The journey of people a little further along the path of recovery can be greatly eased by giving assistance to the newcomer. In fact this concept is one of the foundation stone of Alcoholics Anonymous, the mother ship from which all other twelve step fellowships have sprung. Through the sharing of mutual experiences, recovering people are not only reminded where they came from they’re also reminded of what’s worked along their path.
Moreover, helping others and expecting nothing in return, totally unselfishly and without hidden agenda, is the essence of 12 step recovery and the opposite of how actively addicted people behave. Being useful to others in a very real, practical and deeply meaningful way allows recovering people to a genuine connection and is also one of four common denominators among people who attain long term, contented sobriety. Vaillant, G.E. (1996) Psychotherapy, Psychological Treatments and the Addictions, Edited by Griffith Edwards and Christopher Dare. Addictions over the life course: therapeutic implications. Cambridge: Cambridge University Press, p.3 – 18.
The camaraderie recovering people share is akin to being in the same life raft together, having survived a tremendous shipwreck and it’s only their combined efforts that ensure not only their continued survival but engagement in a life better than they have ever known, a life better than their expectations. I suppose this may seem to those on the outside almost like a ‘brothers in arms’ fraternity!
Some recovering people describe the 12 step fellowships of Alcoholics Anonymous and Narcotics Anonymous as the most exclusive club in the world, going on to say that no-one has paid like they have paid to earn their seat in the fellowship. Often addicted people leave a wake of ruined relationships, career’s, wasted opportunities and squandered years when they finally find a path out of the actively addicted madness.
Losing loved ones, jobs, status, finances, perhaps even their freedom by spending time in jail, isn’t easy for addicted people and it’s even harder for the people that have loved the addicted person. Our hearts go out to parents, sons and daughters, brothers and sisters, and especially the children affected by addiction. Addiction tears families apart, but the early days along the road to recovery from active addiction or alcoholism through the 12 steps of Alcoholics Anonymous or Narcotics Anonymous can unite even the most bitterly divided relationships.
wedoreover.com will put you in touch with professionals who can assist you and your loved one’s on a journey of excitement and hope as you recover from addiction or alcoholism, at no additional cost to you. Of course the addiction treatment centres charge money, but we work with only the finest addiction treatment facilities throughout the United Kingdom, South Africa & Thailand and these centres pay us for our ability to appropriately screen and refer patients into the addiction’s facility that most suits the patients needs.
Early Days Along the Road to Recovery From Active Addiction